4 Hot Mobile Marketing Trends in 2016
Mobile internet users has overtaken desktop users. Almost every one is mobile-savvy. As devices and technology update rapidly every year, so too do our marketing strategies. Kissmetrics predicts 4 how mobile marketing trends that every marketer should watch in 2016. First, customer-centric will become customer-obsessive. Online marketing professionals start to creating more meaningful interactions to customers. Second, Search engine results will display more than pages. Google keeps changing its mobile search result display. They are recently experimenting with video ads. Other search engines already leverage video-based ads. Third, brands will blur between apps, social and e-commerce. Social media platforms are becoming online shopping centers. Fourth, apps become reflections of your lifestyles. Apps will start integrate all different functions to meet your requirement from all parts of your life.